Rocky De La Fuente is a San Diego businessman who is aggressively seeking a spot on Democratic presidential primary ballots. He has already qualified in nine states, from among the fifteen states in which the deadline has passed. He describes himself as a conservative Democrat.

Federal Election Commission records show that he has donated $10,000 over the past sixteen years to various Republican candidates for federal office, but only $1,000 to Democrats. Among Republicans he contributed to are President George W. Bush in 2004, and California Republican members of Congress Duncan Hunter, Brian Bilbray, and Darrell Issa.